How can businesses, freelancers make themselves known and contact with clients, besides social media? That’s right – create your own website. This is a universal tool that works 24/7 and belongs only to you. What it will be and what task it will fulfill – everyone decides for himself: from a landing page with a portfolio to a full-fledged online store or a corporate website. To understand where to start and what to pay attention to, we have prepared a guide to the world of website builders. In it – not only paid, but also free platforms with a description of their features, advantages and limitations.
What is a sitebuilder? This is a tool that allows the user without technical knowledge to quickly and independently create a website. Modern constructors work on the drag-and-drop principle: you just drag and drop blocks – text, images, videos, forms – to the right places, choose from templates and publish the site. All this without a line of code.
The advantages of the builder are obvious: you don’t need to know HTML or CSS, you don’t need to hire a programmer. You can use ready-made templates and quickly launch the project. Many platforms provide adaptive design, as well as modules for connecting analytics, feedback and even online payment. Finally, it’s cost-effective – especially if you start with the free version.
But there are also limitations. Freedom of customization is inferior to manual development. Some features or integrations are available only on paid plans. SEO-optimization capabilities in budget plans are cut down. And for large projects with dozens of pages or complex logic, the constructor may not be enough.
Among free solutions, one of the brightest representatives is SitePro. It is a cloud-based sitebuilder that is actively used by small businesses and startups. It offers more than 1900 templates, built-in HTML/CSS editor, SEO settings and integration with Google Analytics and social networks. SitePro supports many languages and does not require separate hosting – everything is already included. The user gets a drag-and-drop interface, easy work with blocks, mobile adaptation and a user-friendly control panel.
SitePro’s strengths are simplicity, scale of templates and ready integration with third-party services. However, there are some disadvantages as well. For example, it is not the best choice for online stores: e-commerce tools are limited. Also, there are no built-in email marketing or CRM systems, which is important for businesses with a large flow of customers. SitePro is not suitable for developing complex web applications or large-scale portals – it’s just a builder for basic tasks.
If you are just starting out, you want to quickly make yourself known, collect applications or show your portfolio – SitePro and other similar constructors will be perfect for you. And then you can scale up and move to more powerful platforms. The main thing is to start.